The Prime Minister has announced that all remaining COVID-19 restrictions will be lifted from Thursday 24 February. Click here for further information.

Coronavirus: Covid-19

Message from our Chief Executive

During these uncertain and worrying times we want our members to know that we are here for you and are determined to provide the most up to date information and support via our website, social media channels, weekly COVID-19 conference calls and direct communication with our team members.

Ros Morgan
Ros Morgan
Chief Executive

I am proud of the fact that we have already made headway on our campaigning and lobbying towards government in support of business rates as well as other key asks. We are engaging daily and partnering with wider West End and National bodies to ensure we bring our suggestions and solutions forward in how we can manage and come out of this stronger together.

On behalf of all of us here we wish you all the best and hope that you, your family and friends stay safe.

Latest updates


COVID-19 Omicron Guidance for members

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London streets


Government Spring Budget Announcement 2021/22

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Government Roadmap for Re-opening Announced 22 Feb

The first stage of easing will be split into two parts: STEP... Read more
Piccadilly Circus


National Lockdown Announced

Statistics on COVID-19 cases: The new variant of the virus is thought... Read more
Piccadilly Circus


Worst-case COVID-19 scenario could cause a near-total wipe-out of the West End’s cultural sector

A new economic analysis shows that the impact of COVID-19 could see... Read more


My West End Campaign

In order to drive footfall to the West End at this critically... Read more

Key Government Advice

For the most up-to-date and reliable information, please follow the links below for the latest Government updates and advice:

Government takes decisive action against new COVID-19 variant

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COVID-19 Response Spring 2021, published February 2021

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Coronavirus (COVID 19)

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Coronavirus cases are rising rapidly across the country. Find out what you can and cannot do.

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The official UK Government website for data and insights on Coronavirus (COVID-19)

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News Bulletins

With more stringent measures now in place to slow the spread of COVID-19, we remain focused on ensuring public safety and an economically resilient West End.

General Business Support & Guidance

Government Business Support Website

Coronavirus (COVID‑19) support is available to employers and the self-employed, including sole traders and limited company directors. You may be eligible for loans, tax relief and cash grants, whether your business is open or closed.

Use this business support finder to see what support is available for you and your business.

Coronavirus Business Grants

Our local authority, Westminster City Council, is administering two non-discretionary grant schemes and to make payments to businesses from two funding envelopes on a discretionary basis.

To find out if your business is eligible and to apply, click here.

Working Safely During Coronavirus

Find out how to make your workplace COVID-secure. Government has published 14 guides covering a range of different types of work. To access the guidance, click here.

Furlough Scheme Extension

The Coronavirus Job Retention Scheme has been extended until 30 April 2020. If you’ve put an employee on furlough, you can claim for some of your employee’s wages for a longer period. Claims for furlough days in December 2020 must be made by 14 January 2021. View the latest updates on the UK Government website.

HMRC Business Support Helpline

The Government has opened a new HMRC Business Support Helpline: 0800 024 1222

Westminster City Council advice and guidance for business, residents & volunteering

For up to date advice and news from Westminster City Council, please visit the COVID-19 hub here.

Sector Specific Support & Guidance

The guidance has been updated with some information for Step 3 (no earlier than 17 May) of the roadmap and contains steps to protect yourself, your staff and your customers during coronavirus. Business should make sure that they are familiar with the UK government guidance to ensure that they make their business safe during coronavirus.

For guidance for people who work in or run restaurants, pubs, bars, cafes or takeaways, click here.

For guidance for people who work in or run hotels and other guest accommodation, click here.

For guidance for people who work in or run offices, contact centres and similar indoor environments, click here.


London streets

We’ve had a number of queries come through from members with regards to operations, lobbying and general communications. We will continue to update this section on a regular basis.

Both our City Inspectors and security team continue to patrol the area and we are also working closely with the Met Police. This will enable the team to ensure the continued safety and security of employees where businesses are operating with a skeleton staff and to monitor buildings that have been temporarily closed. If you have any particular security concerns, please contact Robin Hibbert, Director of Company Operations

We have a map available here, which represents businesses reopening in the area. If your business is not listed, please contact Matt Harris

Local authorities have been tasked with administering two non-discretionary grant schemes and to make payments to businesses from two funding envelopes on a discretionary basis. You may therefore visit the Westminster City Council site to check if your business is eligible and to apply.

Advocacy and lobbying –
Operations –
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Area Performance Reports

Our Area Performance report explores the changes in trends that impact on the performance of our area, allowing your business to plan with confidence and make the most of being in the heart of London.

Area Map

Click here to go to Our Area.

Area Map