Based in the heart of the West End, Ripley’s Believe It or Not! Is the most wonderfully weird visitor attraction in London. Home to countless curiosities collected by the legendary adventurer Robert Ripley, step into a fascinating world where the bizarre and the unbelievable come to life and amazement is waiting around every corner.

From unusual art to underwater wonders, an upside down room to a dungeon, at Ripley’s there are mind-boggling experiences for even the wildest imagination.

Measure up to the world’s tallest man, face up to our Amazonian shrunken heads, venture into our Marvellous Mirror Maze and explore 700 exhibits across 20 galleries and six cram-packed floors. If it’s truly unbelievable, it’s in here!

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Terms and Conditions

  • Offer is for individual tickets only
  • You can take up to 6 guests on one WOW Privilege Card
  • Please present your WOW Privilege Card on arrival to be able to get the discount
  • This offer cannot be used in conjunction with any other promotion or offer
  • The management reserve the right to withdraw the offer at any time, or change the details at their discretion

Address: 1 Piccadilly Circus, London W1J 0DA