Cultural Heart of London

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Reopening Guide

In direct response to the Covid-19 crisis, our sole aim is to drive the reopening & recovery of the Heart of London.

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Coronavirus: COVID-19

Stay up to date with the latest government advice and updates on our hub page.

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News

What we do

Manage

The managing team work to create a social, economic and environmentally sustainable area in which businesses, employees and consumers all benefit.

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Shape

The shaping team advocate and lobby for policies to champion sustainable growth, acting as a leading influential voice in London’s West End.

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Promote

The promoting team work to ensure our area remains a world-class destination, through the delivery of targeted PR, marketing and events.

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Advocate

We protect, defend and promote our members’ interests through campaigning on the issues that matter most to them and the area.

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Support

We provide advice and assistance to our members across their critical functions.

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Areas of focus and priority campaigns

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The Heart of London area

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Photo Galleries

The Perspective: Homelessness is everyone’s business

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Heart of London Chairman’s Christmas Reception

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St Martin’s Business Improvement District Launch

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Celebrating LFA at Burlington Arcade

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Twitter

It was brilliant to host the Deputy Mayor of London for Business @RajeshAgrawal in a visit to the West End last week to discuss how we tackle the issues of skill and staff shortages, as well as welcoming tourists back to London as part of the #LetsDoLondon campaign.

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London's cultural venues are one of the top reasons why people visit London. That is why the @MayorofLondon has launched the biggest ever domestic tourism campaign to increase footfall in the West End.
Amazing to visit @LondonColiseum & meet the @E_N_O team. #LetsDoLondon

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